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Christmas Shopp 2014

Contents Section 1 – Key Merchandise Classifications Classes & Subclasses David Jones Home Christmas Trees David Jones Home Lights Section 2 – Visual Merchandising Guidelines Required Fixtures General Principles Guidelines for key merchandise classifications x Trees x Preparing Trees For Display x Tree Themes x Ornament Themes - Just Like Grandmas’ - Baby, It’s Cold Outside - Some Like It Hot - Christmas in The City - Swan Lake - Our First Christmas - Australiana Section 3 – POS Menu Sheets x Trees x Tree Ornaments x Boxed Baubles x Lights x Tree Accessories x Tinsel, Garlands, Wreaths, Door Swags and Table Swags x Stockings and Santa Sacks x Crackers x Collectables x Musical and Waterglobes x Home Accessories x Tabletops x Candles x Candleholders x Animation and Plush * Individual Store Planograms will be sent with each book and also found on the VM Bulletin Board


Christmas Shopp 2014
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